Revised fruit and vegetable marketing standards
- Agricultural products
- Product marketing standards
Summary
The European Commission has adopted revised marketing standards for fruit and vegetables. Today, the origin must be indicated for fruit and vegetables. This will be extended to cover dried fruit, nuts and ripened bananas. The revised rules will also allow fruit and vegetables that do not meet marketing standards to be sold for further processing or animal feed. These changes aim to support the EU’s Farm to Fork Strategy goals of improving consumer information and reducing food waste.
European Commission adopts revised marketing standards for fruit and vegetables
Commission Delegated Regulation supplementing Regulation (EU) No 1308/2013 of the European Parliament and of the Council as regards marketing standards for the fruit and vegetables sector, certain processed fruit and vegetable products and the bananas sector, and repealing Commission Regulation (EC) No 1666/1999 and Commission Implementing Regulations (EU) No 543/2011 and (EU) No 1333/2011
Commission Implementing Regulation laying down rules concerning checks on conformity to marketing standards for the fruit and vegetables sector, certain processed fruit and vegetable products and the bananas sector
Update
The European Commission has adopted revised marketing standards for fruit and vegetables. Today, the origin must be indicated for fruit and vegetables. This will be extended to cover dried fruit, nuts and ripened bananas. The revised rules will also allow fruit and vegetables that do not meet marketing standards to be sold for further processing or animal feed. These changes aim to support the EU’s Farm to Fork Strategy goals of improving consumer information and reducing food waste.
What is changing?
Specific standards are set out in the Annex to the Regulation for:
- apples
- citrus fruit
- kiwifruit
- lettuces/endives
- peaches/nectarines
- pears
- strawberries
- sweet peppers
- table grapes
- tomatoes
- bananas.
The main changes introduced by the new Regulation are as follows.
One set of rules
Currently the rules on marketing standards are spread across Regulations 1666/1999 (grapes), 1333/2011 (bananas) and 543/2011 (other fruit and vegetables). These will now be merged into one Regulation.
Indication of origin
The following products currently do not have to indicate the country of origin, but must do so under the new rules [Combined Nomenclature (CN) codes in brackets]:
- dried fruits (within (ex) 0813)
- dried figs (0804 20 90)
- dried grapes (0806 20)
- ripened bananas (0803 90 10)
- non-cultivated mushrooms (0709 51 to ex 0709 56 and 0709 59)
- capers (0709 90 40)
- bitter almonds (0802 11 10)
- shelled almonds (0802 12)
- shelled hazelnuts (0802 22)
- shelled walnuts (0802 32)
- shelled pistachios (0802 52)
- shelled macadamia (0802 62)
- shelled pine nuts (0802 90 92)
- pecans (0802 99 10)
- other nuts (0802 99 90)
- dried plantains (0803 10 90)
- dried citrus (0805)
- mixtures of tropical nuts (0813 50 31)
- mixtures of other nuts (0813 50 39)
- saffron (0910 20)
- fruit and vegetables that have undergone any preparation beyond trimming, as indicated in the applicable United Nations Economic Commission for Europe (UNECE) standard; or not intact, making them ready to be consumed fresh or cooked (formerly called “ready to eat” or “kitchen-ready” fruit and vegetables, also known in the industry as 4th gamma/range products). These 4th range products do not have to comply with marketing standards beyond the indication of origin.
Banana standard
The Regulation aligns the EU standard to the Codex Alimentarius standard, but omits the requirement from the CODEX standard to have a minimum of four fingers by hand or cluster (to prevent food waste) (Art. 4 (2)).
Products that do not need to conform to marketing standards
Products that do not need to conform to marketing standards (Art. 5) are those:
- intended for industrial processing
- sold to consumers for personal use and intended for processing
- 4th gamma/range products
- intended for animal food/non-food use.
Providing information along the supply chain
The information required according to marketing standards must be shown on the side of packaging (printed directly or on a label) (Art. 6). For goods shipped in bulk, the information must be given in a document accompanying the goods, or shown on a notice displayed in an obvious position inside the means of transport.
Invoices and accompanying documents must include the name of the product in the country of origin and, where required by specific marketing standards, the class, variety and commercial type of product.
Checks on conformity of products with marketing standards
The Commission has also adopted an Implementing Regulation that sets out the checks that Member States should be undertaking to verify that fruit, vegetables and bananas comply with marketing standards.
Why?
These changes in rules aim to achieve the EU’s Farm to Fork Strategy goals of improving consumer information (through mandatory indication of origin) and reducing food waste (by exempting certain products from the need to comply with marketing standards).
Timeline
The adopted Regulations will be published in November. The new rules will apply from 1 January 2025.
What are the major implications for exporting countries?
The marketing standards require suppliers of ripened bananas, dried fruits and nuts to include information on the origin of these products in documents accompanying shipments. This also applies to products that have undergone preparation beyond trimming (e.g. green beans, mange tout). It potentially reduces food waste by allowing fruit and vegetable products that do not comply with the requirements of Class II of the UNECE marketing standards, but that are still edible, to be marketed for processing or for animal feed.
Recommended Actions
Suppliers of ripened bananas, dried fruits, nuts and fresh products prepared beyond trimming (as defined by UNECE standards) should ensure their labelling indicates the country of origin from 2025.
Background
For more information see EU marketing standards explained.
Sources
Commission Delegated Regulation as regards marketing standards for the fruit and vegetables sector, certain processed fruit and vegetable products and the bananas sector
Commission Implementing Regulation laying down rules concerning checks on conformity to marketing standards for the fruit and vegetables sector, certain processed fruit and vegetable products and the bananas sector
Disclaimer: Under no circumstances shall COLEAD be liable for any loss, damage, liability or expense incurred or suffered that is claimed to have resulted from the use of information available on this website or any link to external sites. The use of the website is at the user’s sole risk and responsibility. This information platform was created and maintained with the financial support of the European Union. Its contents do not, however, reflect the views of the European Union.
European Commission adopts revised marketing standards for fruit and vegetables
Draft Regulation on marketing standards for the fruit and vegetables sector
What is changing and why?
One set of rules
This proposed new EU marketing standard merges three existing standards that cover grapes, bananas, and other fruit and vegetables. It adds to Regulation 1308/2013, and repeals Regulations 543/2011 and 1333/2011.
Indication of origin
The following products currently do not have to indicate the country of origin, but will have to do so under the new rules:
- dried fruits (within (ex) 0813)
- dried figs (0804 20 90)
- dried grapes (0806 20)
- ripened bananas (0803 90 10)
- non-cultivated mushrooms (0709 51 to ex 0709 56 and 0709 59)
- capers (0709 90 40)
- bitter almonds (0802 11 10)
- shelled almonds (0802 12)
- shelled hazelnuts (0802 22)
- shelled walnuts (0802 32)
- pine nuts (0802 90 50)
- pistachios (0802 50 00)
- macadamia (0802 60 00)
- pecans (0802 90 20)
- other nuts (0802 90 85)
- dried plantains (0803 10 90)
- dried citrus (0805)
- mixtures of tropical nuts (0813 50 31)
- mixtures of other nuts (0813 50 39)
- saffron (0910 20)
- fruit and vegetables that have undergone any preparation beyond trimming (known as “ready to eat” or “kitchen ready”, also known in the industry as IV Gamma products).
(Numbers in brackets are Combined Nomenclature or CN codes).
The aim is to provide information for consumers of the products.
Banana standard
The proposal mostly aligns the EU standard for bananas to the Codex Alimentarius standard, but does not require a minimum of four fingers by hand or cluster. This is intended to prevent food waste.
Providing information along the supply chain
The information required by marketing standards must be clearly displayed on the side of packaging. It can be printed directly on the packaging, or on a label safely attached to the packaging. For goods shipped in bulk, the information must be given in a document accompanying the goods, or clearly displayed inside the means of transport.
Invoices and accompanying documents must include the name of the product in the country of origin. Marketing standards for specific products may also require the class, variety and commercial type.
Actions
Suppliers of ripened bananas, dried fruits, nuts and fresh products prepared beyond trimming (as defined by UNECE standards) should ensure their labelling indicates the country of origin from 2025.
Timeline
The new rules will apply from 1 January 2025.
Disclaimer: Under no circumstances shall COLEAD be liable for any loss, damage, liability or expense incurred or suffered that is claimed to have resulted from the use of information available on this website or any link to external sites. The use of the website is at the user’s sole risk and responsibility. This information platform was created and maintained with the financial support of the European Union. Its contents do not, however, reflect the views of the European Union.